Spring 2010

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STONAC VIEW

 

 Hi Stuart    

Welcome to our Spring edition of Stonac View. Last month I expressed the hope that the snow didn’t shut down the country. Little did I know that it would be a volcano this time so I hope the travel tips were useful!

We’re still keeping ourselves busy which is obviously a good thing and there seems a slight increase in activity among the people with whom we speak. I think we’re a long way off ‘normal’ and it will be interesting to see if the outcome of the General  Election helps or not.

This edition is a team effort again so thanks to Della, David and Mike for their contributions and I hope you find the articles useful or thought provoking.

 

           

In This Issue
Charge of the Light Brigade
Why Stonac?
For Freelancers
Comms Corner
Performance Management
Skilled Negotiation

 

Charge of the Light Brigade

For those of you interested in history, the Charge of the Light Brigade is a famous military disaster that occurred during the Crimea War on October 25th 1854. Around 600 cavalrymen galloped into Russian heavy artillery and you can guess the outcome. The men were fantastically brave, skilled and motivated but the mission failed.

So why am I writing about this? Well, if you bring yourselves back to the present day, can you remember examples of projects that contained the same qualities? Obviously (and thankfully), for us the consequences of worthy failures are budget or time overspends rather than gory death.

The analysis of the wartime ‘project failure’ identified the cause as a poorly worded command that was incorrectly interpreted and resulted in the poor cavalrymen charging the wrong valley. It illustrates that clear written communication is the minimum requirement for a successful project. It also illustrates that during initiation, there must be a mechanism for checking the team’s understanding of this communication so misconceptions and issues can be driven out before you start spending time and money.

So my plea is that next time a project manager asks for your feedback on the Project Initiation Document, please can you devote a small amount of time to support him or her??

 

Why Stonac?

We are often asked how we came to name our company Stonac back in 2000 when we started. Well, it is a made up name as you might guess but there is a story behind it. The ‘ONA’ came from my (much) younger cousin who couldn’t pronounce ‘Fiona’ when she was a toddler. We then added the ‘ST’ from my first name and the ‘C’ as a short cut for ‘consulting’. We checked Companies House – good - not in use. We checked the domain for a website – great - not in use. We checked Google to make sure it wasn’t an obscenity in another language - excellent – it was OK. But the clincher was that the only reference was to a Professor Stonac who appeared in an episode of Scooby Doo. Once we knew that, the branding was complete! 

 

For Freelancers

People frequently comment on our ‘keep in touch’ process and how effective it is. It’s another team effort and if you email me, I’ll send you the short article we have written to explain how it works. It’s not a state secret but it’s a too long for the newsletter.

If you have any questions, answers or simply disagree, email me at stuart.copeland@stonac.co.uk.


Links


To view our website, click here.

To see our case studies, click here.

For free resources, click here.



Comms Corner
Mike Churchman, Churchman Communications

Good communication can have many beneficial effects in the workplace, not least by increasing people’s sense of well-being. Common sense tells you that keeping employees informed makes them not only more satisfied with their jobs as a whole, but more productive too. Anyone unwise enough to challenge this assertion will find themselves confronted by an army of business psychologists, loaded with statistics going back to the 1960’s, that prove the point.

Yet internal communication is sadly neglected or poorly executed by many companies, large and small. It simply does not get the priority it deserves despite overwhelming evidence that it performs many different psychological functions. Just to name a few: it helps people feel more in control of their jobs and career; it provides learning opportunities; it reduces uncertainty and allows people to look ahead; it establishes a wider and more meaningful context for people’s jobs and the company’s role in society more generally.

A carefully conceived internal communication strategy, preferably informed by regular employee opinion surveys, makes a significant impact on the efficiency and happiness of people in the workplace. One day it will be obvious to every senior management team that you need a sound internal communication strategy just as much as you need a coherent plan for sales. We’re not there yet.

For more information please email Mike Churchman of Churchman Communications at mike@churchmans.com. 



Performance Management
Della Payne, Change++
 

What makes a successful organisation? And, more importantly, how do successful organisations hold on to their competitive advantage in fast-changing market sectors?  Leadership, great products and a winning business model can create a market-leading company but to stay ahead, to consistently beat - or at the very least meet - ambitious projections and growth targets businesses need to actively manage performance. In challenging economic conditions it’s only by constantly monitoring operations that managers will know where to intervene and address problems. Active performance management means businesses can have much better control over their trading environment.

change++ have been developing performance management systems for large organisations for over 10 years and pretty much know all there is to know about how to collect, report and publish data from a range of sources to reflect achievement against target.

I think companies still don’t know how many effective tools there are to really boost business performance.  When managers and teams can see at a glance how their area or individual outlet is performing relative to others in the group or region and then investigate precisely how those results have been achieved they’re immediately in a position to build on success or remedy problem areas. We have designed some really interesting dashboards and scorecards to report on corporate performance that everyone in the business can access. The net result is that everyone feels involved and wants to be a part of the process of continuous improvement.

Over our next three issues, I'm going to describe the main types of performance management tools and how these have helped groups like Whitbread, Bay Restaurant Group and Galderma stay ahead of their competitors.

For more information please email Della Payne of Change++ at della.payne@changepp.co.uk.


Skilled negotiating will make you money
David Brown
 

If you want to generate extra profit, read on!  For 20 years I have operated as a consultant, helping organisations, teams, and individuals improve their performance.  There is a constant need, especially in current times, to prove to clients that their money is being well spent; this is true whether they are sponsoring high level change programmes or skills training.  Sometimes it is difficult to prove value for money, because so many surrounding factors can change.  Sometimes, sadly, people cannot be bothered to evaluate the gain.  So how can you be sure to generate more profit?  The answer is to make sure that you and your people are skilled negotiators who constantly seek to improve their performance.

I once had a purchasing manager say to me that by using a structured negotiating framework he saved himself £8500 that he would otherwise have missed when negotiating with the provider of a new computer system.  After a half day coaching session, he managed all his future negotiations like a project.  He did the diagnosis; set goals; reviewed what went well and what he could have done better.  He started as a good negotiator, and became a formidable one.  I should have been paid by results!

Whether you are engaged in buying, selling, industrial relations, domestic disputes or family matters, you are negotiating more often than you realise.  Sometimes you will negotiate with someone just once and never see them again.  More often we negotiate with people that we have an ongoing relationship with, and we want them to come back to the negotiating table with good feelings towards us.

This year I wrote a book called Negotiating Secrets for Harper Collins.  ISBN 978-0-00-732807-9  It costs £6.99 and is available in Waterstones, Amazon, and “all good bookshops.”  Its seven chapters cover:- Know when to negotiate; Prepare clear objectives; Discuss your respective positions; Deal only in packages; Bargain your way to success; Find common ground to reach agreement; Put it all together to profit.

Whether you are engaged in buying, selling, industrial relations, domestic disputes or family matters, you are negotiating more often than you realise.  Sometimes you will negotiate with someone just once and never see them again.  More often we negotiate with people that we have an ongoing relationship with, and we want them to come back to the negotiating table with good feelings towards us.
 

If you would like to know more, buy my book ("Negotiating Secrets" ISBN 978-0-00-732807-9 or contact David at davidbrown@scott-brown.co.uk
 

 

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